Business video marketing for accountants
Business Video Marketing for Accountants
Business video production for accounting firms is the perfect compliment to your traditional process of winning new business. Law firm video marketing content allows prospective clients to get a real feel for lawyers, their expertise and their skill sets, while they are checking them out on your website.
One of the best things that marketers at accounting firms like about video marketing content is that most of their professional video production project can be used for many years and integrate into many other digital marketing tactics – like email, blogs, social media and on their website. Thus an investment into business video marketing for accountants has a high Return on Investment.
Some of the tangible benefits that you should see from a professional video production project include;
- Lead conversion from referrals
- More time spent on your website
- Higher ranking on search engines
- Higher conversion rate of qualified leads
- More engagement during the sales process
- Increased brand awareness
From top of the funnel corporate branding, to practice marketing, thought leadership, aligning video with a SEO keyword plan, using video to engage social media, video for each partner bio page, to showcase your firm to new recruits, showing your diversity, pro-bono work and more. Here are some examples of legal marketing video production for law firms that you legal marketing team might consider –