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Video Strategy

Great Video Starts with a Video Marketing Strategy

Plan for a consistent flow of videos to impact the varied business objectives you have. A sound video marketing strategy lets you plan, budget and integrate the different types of video content you need to affect the different stages of your marketing and sales funnel. With a video marketing strategy you will use your budget efficiently and effectively.

Video Strategy Examples

You were not using video marketing content years ago, but what about now?

IFF Sustainability Report 2018 – Toward a Circular Future

Promotional online video marketing, drone video production, B2B sales video communication

NYC Internet video marketing service company MultiVision Digital – online sales video for Maxymiser

Business Video Production Services for New Jersey Pharma Testing Lab

Recruiting video on the culture of a financial services firm, professional video production services

Quick Quote

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Video marketing should not be a one shot deal.

For a video marketing strategy to impact your business you should be looking towards a consistent flow of different types of video content across the communication life cycle.

MultiVision Digital’s business video marketing strategy services are a holistic view of your entire video content program – the strategy, execution (production) and distribution (marketing) – for getting the right video content into the right place in your marketing communication plan.

Video Strategy

Video marketing should not be a one shot deal. For a sound video marketing strategy to impact your business, you should be looking towards a consistent flow of different types of video content (FAQs, practice area overview, testimonials, animations, thought leadership / educational content, corporate overviews, etc) – some being more produced than others. Meaning – a consistent quarterly budget can be used for multiple “easy to execute” videos (like FAQs or thought leaders hips videos) for one quarter, while another quarter a budget would be used for just one “high production” video (like a branding corporate overview video or animation explainer video).

With a planned, thoughtful and integrated strategy in place, we will produce varying types of video content that impactful for the right place at the right time in the communication life cycle. A holistic video strategy will empower you to plan, budget and integrate all the different types of sales and marketing video communications you will need to affect the different stages of your marketing & sales funnel.Regardless of your revenue or industry, we know you have to show a return on investment in order for you to prove that business video content is a worthwhile investment…That’s our number one job and we love doing it!

Improve the engagement and impact of your content with a thoughtful and planned video strategy.

Ask about our Monthly or Quarterly Video content programs for your business.

Corporate Video Content Marketing and Distribution Strategy

Ever noticed that your prospects, customers, partners, and peers are all watching more business video? That’s because our personal behavior is driving our business behavior. Online digital videos for business is a necessary business tactic to achieve core business objectives that sales directions and marketing directors have every day.

Because we have become a society of viewers and not readers, a video 1st content marketing strategy makes a solid investment. From top to bottom of the marketing and sales funnel, a business video content strategy fits into each and every part.

Business video communications can play a significant role to help you achieve your objectives. Give us a call or send us an email and let us show you how.

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  • Brand awareness and social engagement videos for the top of the funnel
  • Animated explainer videos and corporate overview videos that drive lead conversion
  • Sales videos like product videos, video FAQs and testimonial videos, that can also be used for lead nurturing
  • Training videos for post sale on-boarding and support

4 Steps Process

Help Turn Your Visitors into Customers in 4 Easy Steps

  • Aligning To Your Business Objectives
    Aligning To Your Business Objectives

    Video should work cohesively with your business goals so that your investment directly supports those objectives. One video is not a video marketing strategy and most businesses will create a wide array of video content.

  • Evaluating the ROI
    Evaluating the ROI

    Look at creative concepts, budget and distribution channels to evaluate the project that has the highest ROI and business impact.

  • Professional Video Production Services
    Professional Video Production Services

    Everything you need to produce quality professional video. From pre-production, logistics planning, personnel prep, and all the equipment and professional editing.

  • Maximum Distribution
    Maximum Distribution

    Our Video 1st Strategy™ gets the most out of your video marketing content. We align with web teams, social media, email marketing, and SEO teams to make sure that your video content gets to the right channels of distribution and into the eyes of the people that need to see it for you to get a return on investment.

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Main Cost Factors to a Business Video

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The impact video has in driving everyday sales and marketing results is unmatched, which makes it easy to understand why business video communications have been gaining momentum.

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